Alzheimer’s Research UK fundraiser Gordon Hobbs has raised £7,000 after five years of taking part in Target Twelve Hundred – a fundraising challenge to raise £1,200 over 12 months.
The 81-year-old fundraiser, who lives in Sutton-in-Ashfield, Nottinghamshire, signed up for his first Target Twelve Hundred in 2011, shortly after his wife Dinah was diagnosed with Alzheimer’s disease.
Since then he’s committed to helping Alzheimer’s Research UK, and managed to raise the jaw-dropping figure with the help of his local church, Skegby Methodist.
Gordon, who has completed the challenge more times than any other fundraiser, hosts charity dinners, bowls tournaments, and coffee and breakfasts mornings throughout the year.
His latest breakfast morning at the church on 4 June raised £450, while a dinner at 281 Restaurant and Hotel in Mansfield, Nottinghamshire, raised £400.
Gordon, a former advertising manager, said:
“Alzheimer’s Research UK’s Target Twelve Hundred challenge is a great way to raise money for a fantastic cause. It appealed to me because it gave me an ambitious target to aim for and because I could spread my fundraising out over 12 months it was achievable – and enjoyable.
“When Dinah was diagnosed with Alzheimer’s disease it was a huge shock to our family. To be told your wife has a disease from which she isn’t going to get better, only worse, is incredibly hard to accept.
“She is still able to live at home, I take her to day centres on Monday, Tuesday, Wednesday and Friday, but she is getting very forgetful now.
“Research is the only answer to dementia, and I’m proud to support Alzheimer’s Research UK and to do what I can to defeat this condition.”
Jessica Hiscocks, Regional Fundraising Officer at Alzheimer’s Research UK, said:
“Gordon has raised an incredible amount of money for Alzheimer’s Research UK over the past five years and we are extremely grateful for his support.
“There are 850,000 people across the UK living with Alzheimer’s disease and related dementias today, including nearly 11,000 people in Nottinghamshire. With no treatments to stop the disease process in its tracks, we urgently need new ways to combat this devastating condition.
“Alzheimer’s Research UK invests in research projects that hold the best hope of finding preventions, treatments and a cure for dementia.
“We rely on public donations and it’s thanks to people like Gordon we can provide crucial resources for our scientists and fund pioneering research, driving the next breakthrough.”
Anyone wishing to sign up for a Target Twelve Hundred Challenge for Alzheimer’s Research UK should email firstname.lastname@example.org or call 0300 111 5555.
Posted in Fundraising news