Former Brookside star invites people of Merseyside and beyond to take part in Alzheimer’s Research UK fundraising ride
By Philip Tubby | Wednesday 21 June 2017
An actress and fitness instructor from Waterloo is inviting the people of Merseyside and beyond to join her on a fundraising cycle ride for Alzheimer’s Research UK.
Paula Muldoon, 47, is putting on the 30-mile challenge called the Braveheart Foundation Cycle, from Crosby Lakeside Adventure Centre to Southport Pier and back at 8am on Sunday 2 July.
The entry is £35 per person, and lunch will be provided at the end of the ride. Funds will go to the leading dementia research charity’s pioneering work into preventions and treatments for dementia.
Paula, who played Diana Corkhill on soap opera Brookside for three years, was inspired to support Alzheimer’s Research UK after losing her dad Michael to frontotemporal dementia in 2012. He was just 55 when he was diagnosed and died at the age of 64.
Michael was passionate about fitness and set up gyms across the country. It was this that motivated Paula to pursue a career as a fully-qualified fitness instructor, personal trainer and nutritionist, starting her own Liverpool-based business, Corefit.
“Dad was a real character and very inspirational. Now I’m a fitness instructor because of him – he ran several gyms and when I wanted to begin a career in health and fitness he was very encouraging.
“When Dad was diagnosed with frontotemporal dementia it was a shock to us all. It changed his personality, behaviour and emotions. He went from being the life and soul of the party to withdrawn, struggled with speech and stopped being as sensitive as he’d always been. In the later stages he became angry and frustrated with what was happening to him.
“I know he would be really proud of all the fundraising I have done for Alzheimer’s Research UK and he would have been the first person to sign up for this next challenge and get involved.
“I chose to support Alzheimer’s Research UK because research is the only way we are going to find the treatments and cure that are so desperately needed. It’s been amazing to bring together people with a shared experience of dementia to raise much-needed money. Cycling is a great sport because people of all ages and abilities can take part. We go at the speed of the slowest cyclist and we leave no one behind, so I encourage anyone who wants to take part to sign up and support Alzheimer’s Research UK. It’s going to be a lot of fun!”
Paula was made a champion of Alzheimer’s Research UK in 2014, an accolade given to those who have gone above and beyond to raise money and awareness for the charity. She has now raised an enormous £40,000 through Braveheart, a foundation she set up in memory of her dad, where every penny raised goes to Alzheimer’s Research UK.
Though she has run the charity bike ride in previous years, she added that this year’s ride would be the best one yet.
To sign up to take part, go to www.justgiving.com/paula-muldoon and donate the £35 entry fee to the page. Paula is also encouraging cyclists to get sponsored for the event.
Anyone with any questions about the cycle ride can give Paula a call on 07850 111671.
Gillian Edwards, Regional Fundraising Officer at Alzheimer’s Research UK, said:
“We can’t thank Paula enough for putting on this fantastic cycle ride yet again to raise money for vital dementia research.
“It’s only through our wonderful and dedicated supporters such as Paula that we are able to continue funding vital dementia research to help the 850,000 people living with the condition.”