The brightest minds in research can overcome dementia

Our incredible brains are the smartest thing in the universe. Responsible for all we’ve ever created, felt or dreamt. So it’s no surprise that our brains will help us overcome deadly brain diseases, like Alzheimer’s. Our researchers are making incredible discoveries and we’ve never been more hopeful.

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See some of the famous faces helping to #MakeBreakthroughsPossible and hear some of their reasons for backing the campaign.

The portrait series, shot by Linda Blacker, celebrates our incredible brains and research’s ability to overcome dementia.