Why I Document My Dad’s Journey Through Dementia On Social Media

I was about 14 when my dad Ray was diagnosed with early-onset Alzheimer’s. He was only 52. I couldn’t really get my head around what was to come at the time.

He was told in the prime of his life, with a mind that still worked almost perfectly, that slowly he was going to lose all his memories, all his abilities and all his sense.

He was a very hard-working professional as a manager of a medical sales team, loving husband, and the most amazing dad to me and my sisters. He was simply adored by everyone who knew him for his friendly,easy-going personality. Over the past seven years, we have watched my dad lose so many abilities – from driving, to being able to keep up with a normal conversation, to recalling the names of the people closest to him. Having seen his grandparents go through it, he knew exactly what was going to happen to him.

I will never comprehend how brave he is, for always staying so positive – I know this is for us.

On January 6 2015 I started endalzheimers_ray an Instagram account dedicated to my dad’s life with Alzheimer’s. I wanted to share his life with the world and show what an inspiration he is and how he lives with such a devastating disease. Dad can’t make memories like you and me, so I make them for him with the posts I share on Instagram. I wanted to capture the happy moments to show that, although dementia changes the way he does things, it doesn’t prevent him from doing them completely at this stage. He is still the person we have always loved, he is still my dad.
The posts also give me a chance to tackle the stigma around Alzheimer’s disease and dementia in general – the scary reality is that my Dad is not an elderly grandfather – in fact, he is still a son.

Alzheimer’s isn’t just something that affects older people and therefore isn’t an inevitable part of ageing. It’s caused by diseases that can be beaten through research.

That’s why I am so passionate about the difference research can make and why I fundraise for Alzheimer’s Research UK. For now, Dad’s personality shines through despite his Alzheimer’s and this is what you can see on Instagram and what people respond to. He now has more than 1,495 followers who all love seeing the updates including how Alzheimer’s has muddled his perception of reality and TV.

He’s so polite to everyone on TV, as he always has been in reality.

He wouldn’t sit on the sofa when watching the Pride of Britain awards, out of respect.

He gets changed into his shirt and tie when the Queen is on TV “in case she sees me”, and has to take a shower before X Factor (because he’s the presenter). He thanks every weatherman and woman (who all have an eye for him) and every member of The Chase panel as they introduce themselves.

Mum tries to keep him going day to day, by giving him tasks like hanging the washing out, doing the dusting and putting his medication into his weekly pill box.

Often things end up upside down, or take 20 times as long, but it’s so important to make Dad feel like he has accomplished something every day.

We are so lucky that he is still, for the most part, the happy and loving person he always has been, but unfortunately his temperament is changing, with a bit less patience, and a bit more frustration – sadly this will only get worse.

Seeing someone you love go through dementia is years of slow and continuous grief. You see that person gradually losing their independence, abilities, and all the treasured memories of their life.

We have to find a cure so that we don’t have to live in fear that one day we might forget who our father is, who our husband is, our who our child is. There will not be an end to the heartbreak of dementia without that progress.

The work of Alzheimer’s Research UK is so important and key to life-changing treatments that can save these precious and positive memories and stop the inevitable downward spiral that dementia brings.

Follow Ray’s journey on Instagram


  1. Hana Ibrahim on 11th January 2018 at 3:42 pm

    thankyou. much appreciated. lots of love Hana xoxox

  2. Lex Reyes on 28th May 2018 at 5:10 am

    Dementia is a very common situation, can you tell me more about it?
    your story about your dad is so heartfelt

  3. Julie on 14th July 2018 at 11:07 am

    My dad got Parkinson’s and dementia. He was diagnosed at 55. We just celebrated his 70th recently. It was hard to accept for my mum initially but all in all I can honestly say I think he has had a very good quality of life since- 4 children getting married, 8 grandkids, family moving abroad and then back to be closer to him/ Mum, holidays away etc. He needs a lot of care now but I still go to him for advice even if it’s just a sentence reply. He still enjoys a joke, a glass of wine…hes still valued- and plays a very important role in our lives. I don’t fear dementia now- given what I have seen and what a relatively good life that can be led. I see it as just another disease/ diagnosis to be managed. Living well in the community…

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About the author

Mariel Kirton

Mariel Kirton is a blogger, sharing snapshots of her dad's life on Instagram (@endalzheimers_ray), following his diagnosis of early-onset Alzheimer's at the age of only 52.

She wants to tackle the stigma around dementia with her posts and illustrate the need for dementia research in support of Alzheimer's Research UK.