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2019 Alzheimer’s Research UK Supporter Survey

Let’s play 20 questions. Well 22. Because in fewer than two dozen questions, we’re aiming to find out as much as we can about what motivates you, and thousands of others like you, to support our work at Alzheimer’s Research UK.

It’s not a stretch for us to work out that you, like us, want to make a difference for people living with dementia now and in the future. But the more detail in which we can understand ‘why dementia’ and ‘why Alzheimer’s Research UK’ will help us deliver what all our supporters want and need to see from us.

Alzheimer’s Research UK is one of the fastest-growing charities in the UK as increasing numbers of people join us in our mission. We are almost entirely funded by supporters like you. And your generosity – from a pound in a pot, to 26 miles in a marathon – makes possible everything we do.

Of course, research comes first and we’re proud to be consistently increasing our support of pioneering projects and scientific teams across the UK year after year. With your backing, we’ve helped to double the size of the dementia research sector in recent years, and the potential for breakthroughs has never been greater.

But outside the science, our health information, appeals, campaigns, Infoline service, fundraising initiatives and more besides are shaped by what is important to you. So it stands to reason, as an organisation that values the importance of evidence to make the right decisions, that we know what you think and feel about ARUK, dementia and charity support more generally. We can then be sure that we talk to you effectively, and focus on what matters to all of us.

Enter the 2019 Alzheimer’s Research UK Supporter Survey, which is just a click away from this blog, or you may already have received it in your inbox. We’d like you to take twenty minutes when you can to complete the survey and help put us in the picture about your views on ARUK and the wider charity sector.

We’ll also ask you about any experience you might have of dementia and the impact it had on you. And we have some questions about what you value in life, and what you feel to be the big causes that need help in 2019.

As thousands of people take part in the survey in the coming weeks, we’ll learn how to better focus our resources on what matters to you. We can ensure we meet your needs for information effectively, and, above all, we can push on with our mission to bring a about life-changing treatment for dementia.

Thank you, as ever, for your support and we look forward to hearing from you – if you received a link via email please use that to take part, otherwise you can take part here.

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About the author

Tim Parry

Tim is Director of Communications and Brand at Alzheimer’s Research UK leading a team covering media, science communications, branding, health information, digital development and special projects. Tim joined the charity in 2008 and has overseen communications during a period of growth, including leading the change in brand to Alzheimer’s Research UK in 2011. Before joining the charity, Tim worked in PR and communications roles in both the public and private sectors, covering education, the environment and industry.

Tim-Parry-aruk-portrait

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