History has shown that dementia is no respecter of persons. Iris Murdoch had one of the greatest minds that the twentieth century ever produced, as a philosopher and a novelist, but she succumbed very quickly and very terribly to dementia. Santa Forgot imagines a world where not even Santa is immune to its devastating effect.
People with dementia need us to think differently – and we must challenge the myth that dementia is inevitable. Santa Forgot allows us to use one important myth to overturn another.
We have been overwhelmed by the brilliant response we’ve had to our Christmas campaign, Santa Forgot. Thank you to everyone who has watched and shared the animation so far. We’ve been particularly touched by the messages from those of you who have been directly affected by dementia.