The Information Standard

Alzheimer’s Research UK is proud to be a certified member of The Information Standard.

What is The Information Standard?

The Information Standard is a certification scheme set up to ensure that the public has access to reliable and trustworthy health and social care information. This will help people to make informed choices about their lifestyle, conditions and treatment options.

As a certified member of The Information Standard, our health information must be:

  • accurate and based on reliable evidence
  • balanced and impartial
  • clear and well-designed
  • accessible and up-to-date

More information about The Information Standard.

You will know which sections of our website are covered by the Information Standard by the distinctive Information Standard kite mark at the bottom of the page. Any health information on our website which does not display the kite mark will be in the process of being reviewed to ensure that it is accurate and up-to-date.

How to help

You can help us to maintain and develop our health information by volunteering to become a health information reviewer. We are keen to hear your thoughts on the health information we produce and are constantly looking to make improvements. Being a health information reviewer only requires a couple of hours of your time a year, yet can make a huge difference to us. If you would like to join our health information review group, please contact Claire Lucas on 0300 111 5555 or email


Alzheimer’s Research UK shall hold responsibility for the accuracy of the information they produce and neither the Scheme Operator not the Scheme Owner shall have any responsibility whatsoever for costs, losses for direct or indirect damages or costs arising from inaccuracy of information or omissions in information published on the website on behalf of Alzheimer’s Research UK. Our blog, and any other user-generated content on this website, are not covered by the Information Standard certification.