Yes, we are currently running private site fundraising campaigns. Private site fundraising is carried out by professional fundraisers across the UK in locations such as shopping centres, garden centres and supermarkets. We use this method of fundraising because it gives us the opportunity to talk to potential Supporters and explain the importance of our research work (which can sometimes be difficult to get across in written communications).
We work with partners and agencies to do our face to face fundraising. We carefully select our fundraising partners and only work with agencies who are members of the Public Fundraising Regulatory Association, to ensure our campaigns adhere to industry best practice.
We provide face to face training for all our Fundraisers and work with them closely to ensure they take the best approach and respect the wishes of our Supporters. The fundraisers will be wearing Alzheimer’s Research UK branded t-shirts and carrying ID cards. They will also be carrying some branded literature to be given out. They typically operate between 10.00am and 6.00pm.
We regularly mystery shop so that we can ensure everybody has a positive experience with the Fundraisers that are working on our behalf. We take any feedback about this activity from our Supporters very seriously and will act quickly if we have any doubts that our high standards are not being met.